UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, DC 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
PURSUANT TO RULE 13a-16 OR 15d-16 OF THE
SECURITIES EXCHANGE ACT OF 1934
30 September 2020
Commission File Number: 001-10691
DIAGEO plc
(Translation
of registrant’s name into English)
Lakeside Drive, Park Royal, London NW10 7HQ
(Address
of principal executive offices)
Indicate
by check mark whether the registrant files or will file annual
reports under cover Form 20-F or Form 40-F.
Form
20-F X
Form
40-F
Indicate
by check mark whether the registrant is submitting the Form 6-K in
paper as permitted by Regulation S-T Rule
101(b)(1):
Indicate
by check mark whether the registrant is submitting the Form 6-K in
paper as permitted by Regulation S-T Rule
101(b)(7):
30 September 2020
Diageo completes acquisition of Aviation Gin LLC and Davos Brands
LLC
Further
to the announcement on 17 August 2020, Diageo today announces that
it has completed the acquisition of Aviation Gin LLC and Davos
Brands LLC ('Davos Brands'). This acquisition supports
our participation in the super premium gin segment in the United
States and is in line with Diageo's strategy to acquire
high growth brands with attractive margins that support
premiumisation.
"We
are confident that Aviation American Gin will continue to shape and
drive the growth of super premium gin in North America and we are
looking forward to working with Ryan Reynolds and the Davos Brands
team to accelerate future growth", said Ivan Menezes, Chief
Executive of Diageo.
ENDS
Enquiries:
Media relations:
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Jessica
Rouleau
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+44
(0)7925 642 561
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Francesca Olivieri
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+44
(0)7523 930 130
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+44
(0)7803 856 200
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Investor relations:
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Lucinda
Baker
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+44
(0)7974 375 550
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About Diageo
Diageo is a global leader in beverage alcohol with an outstanding
collection of brands including Johnnie Walker, Crown Royal, JeB,
Buchanan's and Windsor whiskies, Smirnoff, Cîroc and Ketel One
vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and
Guinness.
Diageo is a global company whose products are sold in more than 180
countries around the world. The company is listed on both the
London Stock Exchange (DGE) and the New York Stock Exchange (DEO).
For more information about Diageo, our people, our brands, and
performance, visit us at www.diageo.com.
Visit Diageo's global responsible drinking
resource, www.DRINKiQ.com, for
information, initiatives and ways to share best
practice.
Celebrating life, every day, everywhere.
Diageo plc
LEI: 213800ZVIELEA55JMJ32
SIGNATURE
Pursuant
to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf
by the undersigned, thereunto duly authorized.
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Diageo plc
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(Registrant)
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Date:
30 September
2020
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By:___/s/
James Edmunds
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James Edmunds
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Deputy Company Secretary
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