SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
Pursuant to Rule 13a-16 or 15d-16 of
the Securities Exchange Act of 1934
For the month of September, 2016
AVIVA PLC
(Translation of registrant's name into English)
ST HELEN’S, 1 UNDERSHAFT
LONDON EC3P 3DQ
(Address of principal executive offices)
 
Indicate by check mark whether the registrant files or will file annual reports
under cover Form 20-F or Form 40-F.
 
Form 20-F X     Form 40-F
 
Indicate by check mark whether the registrant by furnishing the information
contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.
 
 Yes      No X
 
 If "Yes" is marked, indicate below the file number assigned to the registrant
in connection with Rule 12g3-2(b): 82-
 
 
Template for notification and public disclosure of transactions by persons discharging managerial responsibilities (PDMRs) and persons closely associated with them
 
 
1
 
 
Details of the person discharging managerial responsibilities/person closely associated
 
 
a)
 
 
Name
 
 
MICHAEL MIRE
 
 
2
 
 
Reason for the notification
 
 
a)
 
 
Position/status
 
 
Independent Non-Executive Director
 
 
b)
 
 
Initial notification/Amendment
 
 
Initial Notification
 
 
3
 
 
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
 
 
a)
 
 
Name
 
 
AVIVA PLC
 
 
b)
 
 
LEI
 
 
YF0Y5B0IB8SM0ZFG9G81
 
 
4
 
 
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
 
 
a)
 
 
Description of the financial instrument, type of instrument
Identification code
 
 
- SHARES
- GB0002162385
 
 
b)
 
 
Nature of transaction
 
 
Purchase of 35,000 Aviva plc ordinary shares
 
 
c)
 
 
Price(s) and volume(s)
 
 
Price(s)
 
 
Volume(s)
 
 
 
 
£4.325
 
 
35,000
 
 
d)
 
 
Aggregated information
- Aggregated volume
- Price
 
 
 
- £4.325 per share
- Total Price £151,375.35
 
 
 
35,000
 
 
e)
 
 
Date of the transaction
 
 
2016-08-31
 
 
f)
 
 
Place of the transaction
 
 
London Stock Exchange, XLON
 
 
 
SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
Date 01 September 2016
 
 
AVIVA PLC
By: /s/ K.A. Cooper
K.A. Cooper
Group Company Secretary